Cruella has solid style with passable substance. The narrative is clunky, working towards predetermined marks rather than a natural story. Character motivations are inconsistent, plot points are convoluted, and themes are muddled. The writing isn't a total mess because Cruella's split personality is interesting and the script has adequate structure, but its shallow qualities are difficult to digest. Still, the acting of Emma Stone carries the experience and gives viewers an emotional connection. Stone revels in her duel personas, finding an enjoyable level of campiness. Truly, without Stone's skills, Cruella's drama would feel completely empty. Luckily, she holds it all together.
Meanwhile, the technicals of Cruella are pretty good. The camerawork is active, using extended shots, movement, and framing to create engagement. The editing capitalizes on montages, the sound punctuates chapter conclusions, and the effects add artistic touches (despite excessive CGI). The jukebox soundtrack is overdone, but generally serves the atmosphere. Plus, the elaborate production design establishes the era, yet also finds a unique look. Overall, Cruella has some quality craft, making it a decent movie. Unfortunately, it doesn't have a cohesive vision to transform those pieces into something more. Therefore, Cruella overcomes its shortcomings, but doesn't erase them.
Writing: 4/10
Direction: 6/10
Cinematography: 8/10
Acting: 8/10
Editing: 7/10
Sound: 7/10
Score/Soundtrack: 8/10
Production Design: 8/10
Casting: 7/10
Effects: 7/10
Overall Score: 7.0/10
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